Edge rebrands to deliver more positive impact in a time of action

Award-winning sustainability consultancy Edge known for combining science, strategy and storytelling launches its new brand position focused on global impact. This comes as the business urges organisations, industries and government to strive for action that delivers positive global impact.

Published 1 year ago | About a 1 minute read

Wildlife populations have plummeted 69 per cent in our lifetime and the planet has warmed at an alarming rate leaving the world 1.1°C warmer in the last century. COP27 highlighted the growing geopolitical and economic pressures businesses and governments face to act rapidly to live within our planet’s boundaries. As UN Secretary General Antonio Guterres urgently warned, this is a “code red for humanity”.

Despite organisations setting commitments and targets, reports have found that less than 10 per cent of organisations worldwide are achieving their targets. Low rates of success are not for lack of ambition, but the unprecedented scale of transformation required.

Global Impact Consultancy Edge CEO and co-founder Jonas Bengtsson said: “To fully transition to a sustainable society, commitments and targets are no longer enough. The warning signs have become frequent emergencies and disasters. Record temperatures, devastated communities, fires, floods and food shortages. But we don’t see failure.”

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