Mollie Hughes is a trailblazer in the world of green marketing innovation! Mollie is passionate about navigating sustainability regulations, diving deep into the rules of what businesses can and can NOT say when it comes to sustainability claims. Essentially, she geeks out on the tedious stuff so you don’t have to.
As a Co-Founder of Softly Solutions, Mollie’s developed easy-to-use tech tools that save businesses hours of research so they can avoid greenwashing, understand what their competitors are doing in the market, and confidently go-green without the risk.
She is an expert in green marketing compliance and eco-label certifications. And is known for her innate ability to simplify the complex. She is THE Climate Credibility Expert—the CEO of Softly Solutions, Mollie Hughes