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Barriers and Benefits: Changing Behavior Through Social Marketing
Barriers and Benefits: Changing Behavior Through Social Marketing

11 years ago - Promoting behavior change is something that Lifebuoy knows well. Launched in 1894 by William Level in the UK as the Royal Disinfectant Soap to stop cholera in Victorian England, it went on to be known as the “red soap” throughout the twentieth century. Back in the early days, Lifebuoy launched programs in schools showing children the importance of handwashing at key occasions.

Brands Explore Ways to Drive Change, Engage Stakeholders in Round One of SB '13 Breakouts
Brands Explore Ways to Drive Change, Engage Stakeholders in Round One of SB '13 Breakouts

11 years ago - Following a morning of engaging plenaries, Tuesday afternoon began the breakout portion of the SB ’13 conference, with twelve sessions exploring topics across six tracks: Communications; Strategy & Metrics; Employee Engagement & Organizational Change; Manufacturing & Supply Chain; Product & Service Innovation; and Consumer Insights & Behavior Change.

Starbucks Is in a Unique Position To Push Consumers To Waste Less. Will It?
Starbucks Is in a Unique Position To Push Consumers To Waste Less. Will It?

11 years ago - Starbucks is one of America’s most iconic brands for many reasons. The company transformed coffee culture and taught U.S. consumers to appreciate better coffee beans and traditional coffee beverages long on the menu in Europe.

Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation
Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation

11 years ago - As President Obama prepares to unveil his budget for the coming year, 33 multinational companies, including eBay, IKEA, L’Oréal, Nike and Limited Brands, have signed a “Climate Declaration” urging federal policymakers to take action on climate change.

13 Hot Sustainable Products To Follow in 2013
13 Hot Sustainable Products To Follow in 2013

11 years ago - "Hottest" lists have been making a comeback lately, and here we are with a few of our own! Inspired by our community's intensifying surge of new business value, creativity and the resulting solutions taking us toward a more sustainable economy, we would like to turn your attention to some key developments worth following — and acting on — in the corporate sustainability space this year. We are grouping them in four lists, and will be publishing them one at a time over the course of several days. Today we start with a look at 13 hot products that not only achieve drastic reductions in environmental and social impacts in their categories, but also have the potential to ultimately transform their entire industries. Here we go:

Rainforest Foundation Promotes Sustainable Palm Oil with UK Easter Chocolate Rankings
Rainforest Foundation Promotes Sustainable Palm Oil with UK Easter Chocolate Rankings

11 years ago - With Easter just around the corner, The Rainforest Foundation has teamed up with Ethical Consumer magazine to release a ranking of more than 70 UK chocolate brands to encourage companies to use more sustainably sourced palm oil.

Starbucks Expands Ethical Sourcing Efforts With New Global Agronomy Center
Starbucks Expands Ethical Sourcing Efforts With New Global Agronomy Center

11 years ago - In an effort to support long-term crop stability and help coffee-farming communities mitigate the effects of climate change, Starbucks this week announced the expansion of its $70 million comprehensive ethical sourcing program with a new farming research and development center in Costa Rica.

Dunkin’ Donuts To Source Sustainable Palm Oil
Dunkin’ Donuts To Source Sustainable Palm Oil

11 years ago - Dunkin’ Donuts will set a target date to source all of its palm oil from sustainable sources or purchase offset certificated covering its sourced palm oil, according to a recent announcement by New York state Comptroller Thomas DiNapoli.

Visa, Sherwin-Williams Join Most Ethical Companies List
Visa, Sherwin-Williams Join Most Ethical Companies List

11 years ago - A total of 138 companies have made the World’s Most Ethical (WME) Companies List, an annual designation recognizing companies that consistently translate business ethics rhetoric into action.

Only 38% of Palm Oil Production by RSPO Members Certified Sustainable
Only 38% of Palm Oil Production by RSPO Members Certified Sustainable

11 years ago - The World Wildlife Federation (WWF) released analysis of the Roundtable on Sustainable Palm Oil (RSPO) showing only a handful of member producers are making adequate progress towards t

Starbucks Shifting to 100% Sustainable Palm Oil Sources by 2015
Starbucks Shifting to 100% Sustainable Palm Oil Sources by 2015

11 years ago - Starbucks will begin sourcing 100 percent of its palm oil from certified sustainable suppliers by 2015, according to a recent announcement.The coffee company made the change in response to a shareholder resolution filed by the Green Century Balanced Fund, a mutual fund concerned with environmental responsibility.

Proliferation of Food Industry Ecolabels Expected To Continue in 2013
Proliferation of Food Industry Ecolabels Expected To Continue in 2013

11 years ago - Growing consumer awareness of food production methods and sustainability issues has led to the rise in recent years of ecolabels in the food industry; over 200 seals and logos currently represent some ecological, ethical, ingredient or sustainability attributes in the global food industry.

Starbucks Introduces $1 Reusable Coffee Cup
Starbucks Introduces $1 Reusable Coffee Cup

11 years ago - In an effort to increase customer adoption of reusable cups, Starbucks is rolling out a new low-cost reusable tumbler this week, according to reports.The plastic cups will be roughly the same size and appearance as the company’s paper cups and will cost $1. Starbucks will give a 10 cents discount to customers using the cups, so the cost is recouped after 10 uses.

Starbucks, Yum! Brands, Georgia-Pacific Help Found Paper Recovery Alliance
Starbucks, Yum! Brands, Georgia-Pacific Help Found Paper Recovery Alliance

12 years ago - Starbucks, Yum! Brands and Georgia-Pacific are among the founding members of the Paper Recovery Alliance, which aims to create solutions for the recovery and processing of used paper foodservice packaging.

Redesigned Coffee Cup Does Away With Plastic Lids
Redesigned Coffee Cup Does Away With Plastic Lids

12 years ago - A new design of paper coffee cups could make plastic, carry-out lids obsolete.The design, branded Compleat, has flaps similar to takeout cartons that fold over to seal in hot beverages, while creating a sipping spout.