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Greenhushing: World’s Biggest Brands Leaving Billions on the Table
Greenhushing: World’s Biggest Brands Leaving Billions on the Table

7 months ago - Brand Finance finds the world’s biggest brands are missing out on billions of dollars of potential value by failing to properly communicate their sustainability achievements and progress.

Study: Billions in Brand Value at Risk If Sustainability Perceptions, Performance Are Unaligned
Study: Billions in Brand Value at Risk If Sustainability Perceptions, Performance Are Unaligned

1 year ago - New research quantifies the financial value of sustainability perceptions for hundreds of the world’s biggest brands — and the substantial risks of not living up to them.

Understanding the Important Difference Between ESG Risk and ESG Impact
Understanding the Important Difference Between ESG Risk and ESG Impact

1 year ago - It is important to know the difference between these terms — and the potential for there to be some divergence between how a company performs on either measure. A company with a high impact rating and low ESG risk doesn’t necessarily mean it’s a great investment opportunity.

The V Model: Validity, Vulnerability and Elon Musk
The V Model: Validity, Vulnerability and Elon Musk

1 year ago - The financial and reputational freefall that Eli Lilly experienced in the first few weeks of Musk’s tenure as Twitter chief illustrated an underappreciated factor in an organization’s level of vulnerability: validity. Companies need a risk model that includes the key elements of vulnerability — and that helps them take precautions, set up checkpoints and plan for contingencies.

Porsche, Tesla Partner with Materials Suppliers to Increase Sustainability of EV Batteries
Porsche, Tesla Partner with Materials Suppliers to Increase Sustainability of EV Batteries

3 years ago - BHP will now supply some of the world’s lowest-carbon nickel to Tesla, while BASF will supply Porsche with high-energy HED™ cathode active materials and recycle battery-production waste to close the loop.

Breakthrough: 7 Unlocks to Scaling Healthy and Sustainable Living
Breakthrough: 7 Unlocks to Scaling Healthy and Sustainable Living

3 years ago - So, what’s still preventing consumers from living more in line with their values? GlobeScan has identified seven critical “unlocks” to help consumers to change their behaviors, and start aligning their lifestyles with their values and aspirations.

Unlocking the Transformational Power of Sustainability Thought Leadership
Unlocking the Transformational Power of Sustainability Thought Leadership

5 years ago - Because it lacks the self-serving undercurrents associated with other types of marketing, sustainability thought leadership is one of the most effective tools for building trust among stakeholders while establishing your brand as an industry authority.

'Powering Down Corruption' in Cobalt Supply Chains a Business Imperative
'Powering Down Corruption' in Cobalt Supply Chains a Business Imperative

5 years ago - A new report from Washington D.C.-based nonprofit the Enough Project highlights just how rampant corruption and human rights abuses are in the supply chain for cobalt, a mineral used to power battery technology.

To Market Sustainability, Focus on What Consumers Love, Not What They Hate
To Market Sustainability, Focus on What Consumers Love, Not What They Hate

5 years ago - Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped companies attract consumers who were revolting against the polluting impacts of standard manufacturing practices and products. But doing so ignored what potential customers still wanted, whether a product was sustainable or not: delicious taste, high performance, reliable quality and comfort, and overall satisfaction. Consider the ominous ads for the first Prius, which started running in 2001. The only virtue they extolled was fuel efficiency, and portrayed oil drills as monsters.

UPS/Greenbiz Study Identifies Motivators And Barriers To Electric Fleets
UPS/Greenbiz Study Identifies Motivators And Barriers To Electric Fleets

6 years ago - Attaining environmental benefits and lower cost of ownership are driving more commercial fleets to electrify, according to a

As Michael Approaches, Companies Are Changing the Way We Weather Natural Disasters
As Michael Approaches, Companies Are Changing the Way We Weather Natural Disasters

6 years ago - Natural disasters are becoming a new reality for many Americans. In 2017 alone, 25 million people, or 8 percent of the U.S. population, were affected by a natural disaster — a “historic year,” according to FEMA. More often, corporates are responding before, during and after natural disasters to serve affected employees, customers and communities. Historically, companies have responded to disasters by providing the basics of food, water, and shelter — often via cash donations to relief organizations. But in the past few years, we have seen more companies bring their competencies, products or services, and people to disaster situations in innovative ways. And they are changing the way communities across the U.S. weather and recover from disasters.

Could EVs Be the Secret to a 100% Renewable Grid?
Could EVs Be the Secret to a 100% Renewable Grid?

6 years ago - It is possible to unlock a 100 percent renewably powered grid — without any coal, nuclear or gas storage baseload — within the next several years. And any driver or homeowner could contribute to the solution by using electric vehicles (EVs) as mobile batteries that charge at one location when there’s a surge of renewable energy and deliver it back to the grid at another when it’s needed.

UPS To Test New Electric Vehicle
UPS To Test New Electric Vehicle

6 years ago - Atlanta, GA - UPS (NYSE:UPS) today announced a collaboration with Thor Trucks, Inc. to develop and test a fully-electric class 6 delivery truck in Los Angeles, Calif. The truck is expected to be ready for deployment later this year. UPS continues to work with a range of companies to test and deploy promising alternative fuel and advanced technology vehicles that will help it meet its sustainability goals. Electric vehicles, and the charging infrastructure needed to support them, play a critical role in UPS’s vision for its fleet of the future.

Transformational Leadership in Action ... and In Transition
Transformational Leadership in Action ... and In Transition

6 years ago - Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into a topic at the heart of all lasting change: Transformational leadership.

UPS To Deploy New, State-Of-The-Art Electric Vehicles In London And Paris
UPS To Deploy New, State-Of-The-Art Electric Vehicles In London And Paris

6 years ago - UPS (NYSE:UPS) today announced that it is working with UK-based technology firm ARRIVAL to develop a state-of-the-art pilot fleet of 35 electric delivery vehicles (EVs) to be trialed in London and Paris. These zero tailpipe emission, lightweight composite vehicles have a battery range of more than 150 miles (240 kilometers), which is significantly higher than other EVs currently in service. The vehicles will also come equipped with Advanced Driver Assistance Systems (ADAS) that help to improve safety and reduce driver fatigue. These features, combined with a highly advanced vehicle display provide the driver with an intelligent and connected vehicle.

Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States
Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States

6 years ago - Photo: Two cars recharging at Tesla stations Photo courtesy of Tesla, Inc. All throughout Earth Month and every day at Target, we’re working toward ambitious goals to help keep the planet healthy. Today, we’re taking another step forward, accelerating our electric vehicle program with the help of industry experts Tesla, ChargePoint and Electrify America. Together, we’ll expand our current program, available now at 18 sites in five states, to more than 600 parking spaces at over 100 sites across more than 20 states with charging stations over the next two years.

Fast Co's World-Changing Ideas Winners Build Empathy, EVs; Repurpose Guns, Flowers
Fast Co's World-Changing Ideas Winners Build Empathy, EVs; Repurpose Guns, Flowers

6 years ago - For the second year, Fast Company is celebrating businesses, policies, and nonprofits that are poised help shift society to a more sustainable and more equitable future with its World Changing Ideas Awards. From melted down guns to nitrogen-producing microbes, there’s quite a bit of variety among 2018’s twelve winners.

Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy
Report: Unilever, Tesla, Nestlé Among Biggest Corporate Advocates for Climate Policy

6 years ago - Companies including Apple, Google and IKEA earned top spots in a new ranking of the top 20 business leaders calling for more ambitious climate policy across the globe. To make the A-List of Climate Policy Engagement, companies must showcase sectoral leadership, be vocal in calling for ambitious policies and align these calls with their own strategic activities.

UPS Pre-Orders 125 Tesla Electric Trucks
UPS Pre-Orders 125 Tesla Electric Trucks

6 years ago - US 12/19/17

#NewMetrics, Day 3: Digging Even Deeper Into Next-Generation Impact Metrics
#NewMetrics, Day 3: Digging Even Deeper Into Next-Generation Impact Metrics

6 years ago - Live Well San Diego: A visionary partnership to define and measure 10 quality-of-life metrics By Anna Shugoll