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Tom Idle

Content creator extraordinaire.

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4 Keys to Accurately Accounting for Your Company’s Impacts on Nature
4 Keys to Accurately Accounting for Your Company’s Impacts on Nature

Finance & Investment / This week at SB’23 San Diego, Context Nature shared guiding principles with which business can bridge nature and finance strategies; and three companies shared lessons learned from enacting their own biodiversity commitments. - 1 year ago

How Circularity, AI Are Mending Cracks in Our Fractured Food System
How Circularity, AI Are Mending Cracks in Our Fractured Food System

Innovation & Technology / Naturally, food and its many issues has been a major topic this week at SB’23 San Diego. Here, two panels of innovators share their approaches to filling in systemic gaps in our food system. - 1 year ago

Brands Putting Rubber to Road to Create a Regenerative Near-Future
Brands Putting Rubber to Road to Create a Regenerative Near-Future

Circular Economy / Keynotes on day 2 of SB’23 San Diego touched on everything from optimizing global companies’ resource use, building regenerative supply chains, and partnerships addressing the environmental and human impacts of plastic pollution to standing firm in the face of backlash. - 1 year ago

Animal-Free Egg Whites: The Next Frontier in Ethical, Sustainable Protein
Animal-Free Egg Whites: The Next Frontier in Ethical, Sustainable Protein

Innovation & Technology / No chickens were harmed in the making of Onego Bio’s Bioalbumen — which has a 90% lower carbon footprint than traditional egg production, 10 times better yields and at price parity. - 1 year ago

In the Face of a Polycrisis, a Transformative Mindset Is Business’ Only Way Forward
In the Face of a Polycrisis, a Transformative Mindset Is Business’ Only Way Forward

Organizational Governance / Forum for the Future’s latest 'Future of Sustainability' report sets out four plausible trajectories for how companies can respond to current threats and opportunities across markets. - 1 year ago

Could AI Root Out the Greenwash Marring Sustainability Communications?
Could AI Root Out the Greenwash Marring Sustainability Communications?

Marketing & Communications / It's about to get more costly for companies that exaggerate environmental and social claims in their communications. But what if artificial intelligence could eradicate greenwash forever? - 1 year ago

In Current Regulatory Climate, Alt Proteins Can’t Cut It in Race to Reduce Impact of Food
In Current Regulatory Climate, Alt Proteins Can’t Cut It in Race to Reduce Impact of Food

Circular Economy / Phasing out animal agriculture over the next 15 years could reduce GHGs 68% by the year 2100. Yet, ongoing lobbying and subsidies in the US and EU are not giving alternatives the chance to fully compete. - 1 year ago

At Long Last, There’s a Metric for Quantifying the Monetary Value of Sustainability Investments
At Long Last, There’s a Metric for Quantifying the Monetary Value of Sustainability Investments

New Metrics / Astanor Ventures’ Impact Multiple on Investment methodology translates the expected and realized benefits of invested-in products or services into monetary terms — helping investors make more informed, strategic decisions. - 1 year ago

Renovate or Rebuild: M&S Oxford St Planning Decision Fuels Debate About ‘Sustainable’ Construction
Renovate or Rebuild: M&S Oxford St Planning Decision Fuels Debate About ‘Sustainable’ Construction

Organizational Governance / The retailer argued that a new store would be 25% more energy efficient; but environmentalists say the Oxford Street demolish-rebuild plan would have sent 40K tonnes of CO2 into the atmosphere. - 1 year ago

Concrete Has an Emissions Problem. Thankfully, Startups Are Queuing Up to Solve It
Concrete Has an Emissions Problem. Thankfully, Startups Are Queuing Up to Solve It

Innovation & Technology / In 2021, global construction projects consumed 30B tonnes of cement to make concrete — with every tonne emitting almost a tonne of CO2. The good news is, technologies already exist to reduce the impact of concrete production. - 1 year ago

Renewables May Be Booming; But Shifting from Fossil Fuels Is Being Hindered By …
Renewables May Be Booming; But Shifting from Fossil Fuels Is Being Hindered By …

Innovation & Technology / Projects that could generate more than 1TW of renewable energy are still waiting to be constructed and connected to the grid in all parts of the world, due to delays in permitting and a lack of investment in grid infrastructure. - 1 year ago

It’s Time for Brands to Embrace One of the Most Exciting Climate-Mitigation Tools We Have
It’s Time for Brands to Embrace One of the Most Exciting Climate-Mitigation Tools We Have

Circular Economy / There is a clear business case to invest in protecting and restoring nature — and rewilding can play a major role. - 1 year ago

The Greenwash Era Is Over, But Are Our Communicators Ready to Step Up?
The Greenwash Era Is Over, But Are Our Communicators Ready to Step Up?

Marketing & Communications / As advertising regulators, consumer watchdogs and even governments take a tougher stance, the risks of getting it wrong grow significantly; and the pressure is on communicators to up their game and back up their claims. - 1 year ago

Planetarians’ Tasty New Use for Spent Beans and Yeast Shaking Up Alt-Protein Market
Planetarians’ Tasty New Use for Spent Beans and Yeast Shaking Up Alt-Protein Market

Innovation & Technology / The startup upcycles food waste and byproducts into a new kind of high-protein, high-fiber, vegan meat. Unlike most products in the crowded alt-protein market, it has achieved both great taste and price parity. - 1 year ago

Patagonia Chair: For Brands to Thrive In These Uncertain Times, They Must Be 'Imperfect'
Patagonia Chair: For Brands to Thrive In These Uncertain Times, They Must Be 'Imperfect'

Organizational Governance / Author Charles Conn digs into some of his disruptive advice for brands that make up his new book, "The Imperfectionists: Strategic Mindsets for Uncertain Times." - 1 year ago

IKEA Has a Plan to Help All of Its Suppliers More Easily Switch to Clean Energy
IKEA Has a Plan to Help All of Its Suppliers More Easily Switch to Clean Energy

Innovation & Technology / So far, the company is facilitating access to renewables for suppliers in 13 countries through PPAs and a finance mechanism for suppliers keen to invest in onsite projects. - 1 year ago

30 Companies Restoring the Planet — and Our Hope for a Better World
30 Companies Restoring the Planet — and Our Hope for a Better World

Organizational Governance / In 'Working to Restore,' writer Esha Chhabra highlights 30 companies around the world that embody a truly regenerative approach to business. - 1 year ago

Localism: A New Opportunity for Brands to Build Trust, Authenticity and Customer Loyalty
Localism: A New Opportunity for Brands to Build Trust, Authenticity and Customer Loyalty

Marketing & Communications / Localism is here to stay; and brands will increasingly be expected to understand what that means, so that they can make positive contributions to communities everywhere. - 1 year ago

How Costa Rica’s Decarbonization Plans Aim to Protect ‘Pura Vida’
How Costa Rica’s Decarbonization Plans Aim to Protect ‘Pura Vida’

Circular Economy / Costa Rica is highly exposed to climate-change risks. But the tiny, lush, Central American country is leading a quiet revolution in how it both adapts to such changes and mitigates its own GHGs. - 1 year ago

Lights, Camera, Climate Action? Advertisers Being Called Upon to Rein in Their Carbon Footprint
Lights, Camera, Climate Action? Advertisers Being Called Upon to Rein in Their Carbon Footprint

Marketing & Communications / Accurately measuring, tracking, comparing and reporting impacts for the process of producing, filming, displaying and running ads will be crucial for the industry to play its part in solving one of the big challenges of our time. - 1 year ago