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Raucous Debate, Product Innovations, Women, Biodiversity Celebrated in Sessions on SB '13 Day Three
Raucous Debate, Product Innovations, Women, Biodiversity Celebrated in Sessions on SB '13 Day Three

11 years ago - The afternoon of day three at SB ’13 continued with more insightful discussions covering an array of timely topics.

Is It Best to Approach Behavior Change from Inside or Outside of Your Company?
Is It Best to Approach Behavior Change from Inside or Outside of Your Company?

11 years ago - Work on behavior change cannot be considered a new area; various institutions, especially governments, have long sought to influence individuals’ behavior in areas such as health, transport, family planning, etc. It is also not new for companies and brands to attempt to influence behaviors and needs through marketing.

Brands Explore Ways to Drive Change, Engage Stakeholders in Round One of SB '13 Breakouts
Brands Explore Ways to Drive Change, Engage Stakeholders in Round One of SB '13 Breakouts

11 years ago - Following a morning of engaging plenaries, Tuesday afternoon began the breakout portion of the SB ’13 conference, with twelve sessions exploring topics across six tracks: Communications; Strategy & Metrics; Employee Engagement & Organizational Change; Manufacturing & Supply Chain; Product & Service Innovation; and Consumer Insights & Behavior Change.

Crowdsourcing a Sustainable Packaging Strategy: Learning from Unilever's Sustainable Living Lab
Crowdsourcing a Sustainable Packaging Strategy: Learning from Unilever's Sustainable Living Lab

11 years ago - Companies crowdsourcing their sustainability strategies is a growing trend, and I was lucky enough to experience this first-hand last month, through a Unilever Sustainable Living Lab session, as a guest speaker discussing sustainable packaging design (interest declared: they’re a Seymourpowell cl

How To Use an Awards Scheme To Engage Your Stakeholders
How To Use an Awards Scheme To Engage Your Stakeholders

11 years ago - At 2degrees, we’re all about engagement.

UK Retailers Increase Efforts To Decrease Food Waste
UK Retailers Increase Efforts To Decrease Food Waste

11 years ago - Coca-Cola Enterprises, Unilever, AB InBev, Nestlé, and 45 other retailers, manufacturers and brands have all recommitted to a joint reduction of food and drink waste by 1.1 million metric tons by 2015.

How Might We Re:Imagine Consumption? Conditions for Success and a Call for Collaboration
How Might We Re:Imagine Consumption? Conditions for Success and a Call for Collaboration

11 years ago - Consumption (noun); the action of using a resource. We know consumption is a primary driver of the inherent unsustainability of modern living. For those yet to be convinced that our way of life is not sustainable (adjective — able to be maintained at a certain level), reflect on the fact that last Friday, May 10th, levels of carbon dioxide in the atmosphere peaked at 400 ppm. Also reflect on the fact that the desire for a $1 T-shirt has driven the most appalling standards in many apparel supply chains and the recent deaths of over 1000 garment workers in Bangladesh.

Fields Not Factories: Sustainability-Driven Innovation at Seventh Generation
Fields Not Factories: Sustainability-Driven Innovation at Seventh Generation

11 years ago - What does it take to grow and profit in the immensely competitive household and personal products industry dominated by giants Unilever and Procter & Gamble? And how can sustainability be the lever that provides revenue growth and product differentiation?

Sustainable Brands Unites Global Partners for First Look at Project on Sustainable Consumption and Consumer Behavior Change
Sustainable Brands Unites Global Partners for First Look at Project on Sustainable Consumption and Consumer Behavior Change

11 years ago - SAN FRANCISCO, California, May 8, 2013 – Sustainable Brands® announced today that the Emerging Economies Consumer Behavior Change Project will launch at the Sustainable Brands Rio conference in Brazil.

Unilever Shows ROI of Sustainability Initiatives in Second Living Plan Progress Report
Unilever Shows ROI of Sustainability Initiatives in Second Living Plan Progress Report

11 years ago - Unilever's commitment to make sustainable and equitable growth the heart of its business model is helping to drive increased sales while reducing costs and risks, according to the second Unilever Sustainable Living Plan Progress Report, published today.

Unilever Sales Increase While GHG Emissions Decrease by One Million Tons
Unilever Sales Increase While GHG Emissions Decrease by One Million Tons

11 years ago - On Monday Unilever announced that since 2008 it has reduced greenhouse gas (GHG) emissions in its manufacturing and logistics operations by more than a million tons while also increasing sales by more than a quarter.

Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation
Nike, North Face, eBay, IKEA, Levi's Among Companies Urging Congress for Climate Regulation

11 years ago - As President Obama prepares to unveil his budget for the coming year, 33 multinational companies, including eBay, IKEA, L’Oréal, Nike and Limited Brands, have signed a “Climate Declaration” urging federal policymakers to take action on climate change.

New Research Suggests Marketers Underestimate Consumer Interest in CSR
New Research Suggests Marketers Underestimate Consumer Interest in CSR

11 years ago - New research released last week by the World Federation of Advertisers (WFA) and Edelman shows global marketers overwhelmingly agree that "purpose" will be increasingly important to building brands in the future.

UK Task Force Report Explains Why Businesses, Government Should Prioritize Environmental Preservation
UK Task Force Report Explains Why Businesses, Government Should Prioritize Environmental Preservation

11 years ago - Today, the Ecosystem Markets Task Force (EMTF), an independent task force aimed at finding new opportunities for UK businesses to drive green economic growth, released its Final Report stating the opportunities available for businesses that properly value nature

Unilever Promotes Sustainable Ingredients on Knorr Soup Packs
Unilever Promotes Sustainable Ingredients on Knorr Soup Packs

11 years ago - Unilever has launched a new soup in France that is the first to publicize a key ingredient as sustainably sourced, according to a recent announcement.

“Eco-Business” Explores Big Business's Motivation Behind Green
“Eco-Business” Explores Big Business's Motivation Behind Green

11 years ago - The lingo of sustainability didn’t offer a descriptive enough term for modern brands that integrate energy savings, waste reduction and innovative sourcing goals into the framework of the way they do business. So professors Peter Dauvergne and Jane Lister coined one: Eco-Business.

Starbucks Shifting to 100% Sustainable Palm Oil Sources by 2015
Starbucks Shifting to 100% Sustainable Palm Oil Sources by 2015

11 years ago - Starbucks will begin sourcing 100 percent of its palm oil from certified sustainable suppliers by 2015, according to a recent announcement.The coffee company made the change in response to a shareholder resolution filed by the Green Century Balanced Fund, a mutual fund concerned with environmental responsibility.

Communicating Sustainability: How Do We Go From Talking to the Wall to Preaching to the Choir?
Communicating Sustainability: How Do We Go From Talking to the Wall to Preaching to the Choir?

11 years ago - Calling all innovators and creatives! During April 2013, Sustainable Brands will be publishing a new “Issues in Focus” editorial package highlighting the most effective and engaging examples of sustainability communications.

McDonalds, GE, BoA Embrace Mapping Tool To Manage Water Risk
McDonalds, GE, BoA Embrace Mapping Tool To Manage Water Risk

11 years ago - The World Resources Institute (WRI) launched an online tool last week that uses current, high-resolution data to map water risk worldwide.

Unilever Redesigns Aerosol Deodorants For Smaller Environmental Impact
Unilever Redesigns Aerosol Deodorants For Smaller Environmental Impact

11 years ago - Unilever, the UK’s largest deodorant manufacturer, unveiled a new product design that could make the category significantly more sustainable.