Moving the needle on consumer behavior remains a monumental task - but a necessary one if we are to achieve the United Nations’ Sustainable Development Goals (SDGs). With household consumption accounting for nearly 70 percent of economic activity in the United States, consumers’ choices can make a real difference. At the same time, consumers are faced with so many decisions in their day-to-day lives that “decision fatigue” is commonplace. We cannot expect consumers to weigh the environmental and social implications of each of their actions and purchases. Read More...
Today, sportswear leader adidas and environmental organization Parley for the Oceans unveiled the first football and running performance products made from upcycled marine plastic waste, recovered via Parley’s interception and cleanup operations in coastal areas of the Maldives. Read More...
The latest textile innovations include a new TENCEL® made from cotton fabric waste, recently picked up by Patagonia, and a research breakthrough that could lead to ‘tarantula blue’ textiles. Read More...
In the midst of talks on “marketing,” “driving business forward” and “creating competitive advantages” this week at SB’16 Copenhagen, Sirikul “Nui” Laukaikul - founder of the Brandbeing Consultant and representing the Thailand Sustainable Development Foundation (TSDF) - started her talk with a simple ask: “Smile.” Read More...
Renewable diesel and materials producer Neste and spoken word artist Prince Ea have unveiled the latest collaboration in their Pre-order the Future project, this time with a film that focuses on the future of learning. In “The People vs. Read More...
“I think we have to be challenging to each other. If we look at the state of the planet, and we look at the performance of business, there’s something not working there.” Chris Davis, The Body Shop’s international CSR and campaigns director, isn’t afraid to cut to the chase. The company’s Enrich not Exploit commitment, launched earlier this year, is a quest to deliver what Davis calls “true sustainability” – in simple terms, it means putting the needs of the planet before corporate interests. Read More...
It’s that time of year again: S&P Dow Jones Indices (S&P DJI) and Sustainability Investing specialist RobecoSAM have announced the results of the annual Dow Jones Sustainability Indices (DJSI) review. Read More...
Meet two racers who share a need to push the envelope - whether the subject is figuring out how to go a few millimeters per second faster than before or preserving endangered species. Read More...
Carpet might not seem like a major player in the climate change fight, but the process of making it actually is quite impactful on the environment. Most carpets are synthetic — nylon, polyester, acrylic — all of which are petroleum-based products. Throw in other petroleum-based adhesives and materials used to back the synthetic fibers, chemical dyes to repel stains and fire, and a lack of reliable recycling methods, and you’ve got a recipe for some unsustainable practices. Read More...
One of the biggest trends in business for years has been the paperless office. Many brands have taken the digital or paperless office to extremes; social media platform Buffer, for example, does not have a central office, relying on its employees to produce remotely. While this model is great for sustainability purposes, it isn’t ideal for larger organizations. However, that doesn’t mean that a brand the size of Amazon isn’t capable of going paperless. The conversion simply has to happen differently. Read More...
Both the Biomimicry Institute and Net Impact launched food-focused competitions earlier this year, seeking innovative ideas for new products or services. This week, the winners of the Biomimicry Global Design Challenge and Forward Food Competition were announced. Read More...
“Failure is temporary but change is real,” said Sophia Mendelsohn, head of Sustainability at JetBlue Airways, during the Wednesday evening plenary at SB'16 San Diego. While many Silicon Valley tech firms wear failure as badges of honor, many brands shy away from admitting their defeats. But this is beginning to change, as companies learn that confessing and even celebrating failure is is key to building sustainability strategies and purpose-driven innovation. “We need to communicate more about our failures,” said Monique Oxender, Chief Sustainability Officer at Keurig Green Mountain. However, this is easier said than done. Read More...
The Forest Stewardship Council® (FSC) has demonstrated the power of harnessing brand affinity and the growing awareness of ethical choice. Three recent and inspiring examples in Spain, Italy and Germany illustrate their success in fostering both individual and collective action in each of these markets. Read More...
Radio frequency identification (RFID) technology is transforming both consumers’ shopping carts and companies’ supply chains by allowing intelligent barcodes to talk to a networked system that tracks products from Point A to Point Z. A technology once limited to tracking cattle, RFID tags are now tracking consumer products worldwide. Many manufacturers use the tags to monitor the location of each product they make from the time it's made until it's pulled off the shelf and tossed in a shopping cart. Read More...
MillerCoors, the second largest brewer in the US, announced on Wednesday that all of its major breweries have achieved landfill-free operations.The Fort Worth Brewery in Texas was the final of its eight sites to reach the milestone, after the facility engaged a 'Sustainability Employee Council' that focused on changing employee behaviors and making recycling easier and more accessible. Read More...
While these models were implemented with the best of intentions, their lack of a holistic approach to the problems they’re aiming to address undermines a key selling point for mission-driven business models: the mutual benefits of improved reputation and profits. Read More...
Leading up to her trip to the Parley Ocean School, adidas Group designer Jasmin Bynoe was unsure of what to expect. She was about to take to the seas for a 5-day adventure in the Maldives alongside 17 of her colleagues from adidas; they would be learning about plastic pollution and what they could do to help from Parley for the Oceans educators, and it was sure to be a unique experience. Read More...
Last month, IKEA’s Chief Sustainability Officer, Steve Howard, raised eyebrows at a panel debate by suggesting that in some parts of the world we have reached the point of ‘peak stuff’, a comment that was interpreted by some as a warning that consumer appetite for home furnishings had reached a crucial turning point. Read More...
The Dow Chemical Company and The Nature Conservancy (TNC) have released a new study focusing on how nature can help protect business assets from natural disasters. Based on research completed as part of the ongoing Dow-TNC collaboration, the study demonstrates that asset protection strategies can include green infrastructure — such as marshes, mangroves, coral and oyster reefs — along with more conventional infrastructure — such as dikes and levees — to protect business assets from hurricanes and flooding. Read More...
Researchers from both companies are looking to biomimicry in hopes of improving adhesives and increasing the recyclability of auto parts. Read More...