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Organizational Governance

How organizations are addressing the 'G' in ESG – striking the balance of maximizing long-term growth and value while safeguarding the interests of all stakeholders

Just Capital Highlights 100 Companies Advancing Racial Equity, Opportunity for Workers and Communities

Companies cannot afford to ignore racial equity or neglect cultivating inclusive opportunity and mobility; their shareholders, employees, communities and customers are all paying attention to how they bring their commitments to life through action. Read More...

How the Sustainability Journey Can Be a Powerful Tool for Change

At a recent Sustainable Brands virtual event, leaders from the CPG, restaurant and IT industries highlighted how they sold important ideas and ambitions around impact and responsibility internally, and how that translates to external success. Read More...

5 Principles of Trustworthy ESG Data

Without established goals, ongoing monitoring and disclosure for accountability, progress will never be made. Organizations can instill trust in their ESG data by ensuring it’s on 'TRACK.' Read More...

How to Build a Whole Brand — and Why You Want to

Holistic thinking has a positive impact on a brand’s market share and ensures it stands on the right side of history. Brands that solely rely on marketing will be severely disadvantaged, especially as more and more consumers choose brands that align with their values over ones that don’t. Read More...

Crafting Transparency: Why Your Marketing Team Should Work Alongside Your ESG Team

When companies miscommunicate sustainability information, there is usually no malicious intent but poor internal communication. Your marketing team will want to shout from the rooftop how sustainable your business is; but in a rush to do so, it can harm your brand — the very thing they have vowed to protect. Read More...

Sompo Holdings: Promoting Sustainable Management That Emphasizes Diversity & Inclusion

As she works to transform the company's 130-year-old corporate culture and the implementation of Purpose, we talked with Group Chief Sustainability Officer Ryoko Shimokawa about her vision for sustainable growth for the company and society. Read More...

Behemoths and B Corps: Multinationals’ Role in the Stakeholder Economy

Several global brands have now achieved B Corp certification, leading some to criticize certifier B Lab for abandoning its original mission: Making business a force for good. But, as advocates point out, welcoming multinationals into the B Corp family is a logical step in scaling systemic change. Read More...

B Lab Aligns with IDH to Enable More Companies, Workers to Benefit from a Living Wage

B Lab has updated its B Impact Assessment guidance and standards to align with the IDH Living Wage Roadmap — highlighting more companies’ work on this front will illustrate the feasibility of providing living wages globally. Read More...

How to Sell Sustainability as a Key Measure of Business Success

When companies make bold commitments to sustainability, we all win. Here, we share lessons learned and ongoing challenges from three very different corporate sustainability journeys — to show others on the front lines that they are not alone. Read More...

Brands Walk Their Talk in Support of Women’s Rights

Setbacks such as the overturning of Roe v. Wade offer brands the opportunity to demonstrate their true commitment to supporting a healthy, equitable future for all. Read More...

ESG 2.0: From Corporate Proclamations and Doing Less Harm to Putting Our Money Where Our Mouths Are

“ESG in its fullest form hasn’t really been done yet. Its full potential is at the intersection of ESG and impact investing, where we can move from passive divesting and screening out of negative investments to proactive investments that generate long-term, sustainable profits.” — Alix Lebec Read More...

How Brands Can Help Turn the Tide on Plastic Pollution in the Caribbean

Our vision is to embed effective recycling across the region’s islands and enable value-added processing of materials where it makes commercial sense — but we’ve been held back by many challenges. For businesses and brands that sell into the Caribbean, it’s an opportunity to be part of our mission and walk their talk around plastic pollution reduction and circularity. Read More...

To Build Back Better Post-Pandemic, We Must Re-Examine Lessons Learned from the Past

The pandemic has laid bare not only the many flaws in our global systems but also our capacity for resilience and ingenuity in the face of complex, immediate challenges — if we apply that thinking to those that lay ahead, we may yet save ourselves from ‘business as usual.’ Read More...

Talk Is Cheap: How Brands Can Move from Table Stakes to Putting a Stake in the Ground for Racial Justice

Two years after George Floyd’s murder galvanized the nation to address systemic racism, corporate progress on advancing racial equity in the workplace and community remains a mixed picture. Smoketown’s Ryan Pintado-Vertner lays out three approaches brands can take to show they’re walking their anti-racism talk. Read More...

Introducing the Modern, ESG-Fluent Boardroom

The fiduciary duty of boards and directors is being redefined in the 21st century. The boardroom and its advisors need to unlearn old mindsets, overcome their biases, and embrace he new governance practices. Read More...

4VI Creates New Model for Destination Marketing Organizations by Becoming a Social Enterprise

Earlier this year, Tourism Vancouver Island evolved into a social enterprise called 4VI that supports communities, businesses, culture and environment. A social enterprise is a revenue-generating business that identifies a social benefit and directs its revenues toward it; in the tourism industry, this is a completely new way to operate. Read More...

New Report Outlines 5 Principles for Regenerative Brand Leadership

BBMG and GlobeScan’s ‘Leading Regenerative Brands: Five Paradigm Shifts to Thrive in a World in Flux’ is part manifesto on the imperative to build a purpose-driven company and part handbook for how to do it. Read More...

Measuring What Matters: PMI’s New Sustainability Index

As we continue to transform and discover better ways to develop impactful solutions, we hope our transparency and ambitious targets will spark dialogue with those who can help accelerate the pace of change — to question, challenge and engage with us as we work on making PMI better. Read More...

Fashion Is Still Rife with Greenwashing; But There Is a Bigger Picture for the Guilty Brands

Many would also argue that the fashion industry is not being judged harshly enough and gets away with a lot. But there are steps in the right direction and nuances within sustainability ‘misses’ which, if built on, will generate needed momentum. Read More...

3 Key Traits Employers Must Adopt to Succeed in the New World of Work

Work for Impact — a talent acquisition platform that attracts and uplifts underserved jobseekers around the world yearning for greater purpose in employment — is a model for purpose-driven companies to emulate. Read More...

Upcoming Events

December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
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March 18-19, 2025
SB'25 Tokyo Marunouchi
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